India’s First Cars with Dolby Atmos: Guess the Brand

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News Highlights

  • Mahindra becomes the first Indian carmaker to offer Dolby Atmos technology in its electric SUVs, BE 6 and XEV 9e.
  • These SUVs boast a premium sound system featuring 16 Harman Kardon speakers and an immersive audio experience with integrated Gaana streaming.
  • The SUVs will be available for bookings in January 2025, with deliveries starting in February 2025, priced from ₹18.90 lakh to ₹21.90 lakh (introductory).

Why is this a Game-Changer for Indian Cars?

Imagine sitting in your car and feeling like you’re in a movie theatre. Mahindra and Mahindra has made this possible by partnering with Dolby Atmos for their BE 6 and XEV 9e SUVs. This move is a first for Indian automakers and brings a new level of audio experience to your drive. With 16 high-quality speakers, including ceiling-mounted drivers, every seat feels like the best seat in the house!

The BE 6 and XEV 9e aren’t just about sound. They run on Mahindra’s INGLO platform, promising eco-friendly technology with cutting-edge features. Offering a city range of 500+ km with their 79kWh batteries, these cars combine luxury with sustainability. And if you’re in a hurry, the battery charges from 20% to 80% in just 20 minutes using a DC fast charger.


More Than Just Technology

Mahindra has priced the BE 6e at ₹18.90 lakh and the XEV 9e at ₹21.90 lakh, making them competitively priced for feature-packed electric SUVs. Their spacious designs include substantial boot space, modern infotainment systems, and excellent ground clearance, suitable for Indian roads.

The question now is: Will this groundbreaking partnership inspire other carmakers in India to follow suit? Either way, Mahindra’s innovative step has set a high benchmark for the future of electric vehicles in India.

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