Synonymous with Safety. Guess the Car Brand?

India’s premier automobile manufacturer, has long been at the forefront of vehicle safety, setting a new benchmark within the automotive industry. In a recent and notable achievement, Tata’s flagship SUV, the new Safari, and the premium Harrier have been awarded the highest accolade in vehicle safety, receiving a 5-star rating for both adult and child occupant protection under the Bharat New Car Assessment Programme (Bharat-NCAP). This recognition marks a pivotal moment, with these models being the first to achieve the top rating under India’s independent safety performance evaluation protocol.

The introduction of Bharat-NCAP underscores India’s commitment to aligning with global best practices in vehicle safety standards. It is a testament to the nation’s dedication to enhancing road and vehicle safety beyond the baseline regulatory mandates. Hon’ble Union Minister for Road Transport and Highways, Shri Nitin Gadkari, praised this initiative, highlighting its role in advocating for higher safety standards and celebrating Tata Motors’ leadership in achieving the maiden 5-star certification under this rigorous testing regime.

Mr. Shailesh Chandra, Managing Director of Tata Motors Passenger Vehicles and Tata Passenger Electric Mobility, expressed gratitude for the recognition, acknowledging Bharat-NCAP as a crucial advancement for the automotive sector. It empowers consumers to make informed decisions based on transparent and reliable safety evaluations, thereby elevating the overall demand for safer vehicles in India.

This distinction is not only a feather in Tata Motors’ cap but also a reflection of the company’s steadfast commitment to safety, ingrained deeply within its operational ethos. To give a glimpse into the meticulous process behind their acclaimed safety standards, Tata Motors recently invited media representatives to an exclusive tour of their in-house crash test facility. This behind-the-scenes look at their rigorous safety protocols further solidifies Tata’s reputation as a leader in automotive safety, continuously working towards setting higher benchmarks for vehicle safety on Indian roads.