Summary:
- Event: Nurul Islam Laskar, a renowned public relations (PR) expert from North East India, was awarded the prestigious ‘Chanakya’ award for ‘Integral Public Relations’ by the Public Relations Council of India (PRCI) at the 18th Global Communication Conclave in Mangaluru.
- Award Ceremony: The award was presented by Shripad Yesso Naik, Union Minister of State for Power & Renewable Energy, with dignitaries including Ms. Sweezal Maria Furtado, Miss Global India 2024, in attendance.
- Career and Contributions: Laskar’s PR journey began with the State Bank of India (SBI), where he rose to Chief Manager of Public Relations & Community Services. He later established ‘Cabsford,’ North East India’s first PR agency, and has contributed to media and education, authoring Beyond Soft Skills, a guide for PR aspirants.
Key Contributions by Laskar:
- Notable Achievements in PR: During his tenure at SBI, Laskar facilitated the bank’s community services, winning accolades for initiatives that went “beyond the call of duty.” He was awarded honorary citizenship of Oklahoma State during a Rotary International exchange.
- Legacy in PR Education: Laskar serves as a visiting faculty in leading universities and media institutes in North East India, imparting PR knowledge to future professionals. His book, Beyond Soft Skills, is a cornerstone text for PR aspirants nationwide.
- Role in Communication Conclave: At the Global Communication Conclave, Laskar moderated a panel on “Realigning Communication Styles through Effective Interaction,” contributing insights into PR strategies with corporate leaders.
Legacy of the Chanakya Award: The Chanakya Award, introduced by PRCI, has recognized distinguished PR professionals like Subhankar Banerjee and Dr. Alpana Choudhury in previous years, with LR Sailo inducted into PRCI’s Hall of Fame in 2007.
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